Introducing Jewelers Of America's 20 Under 40, Class Of 2025

By: Jewelers Of America



Bachendorf’s Fallon Bock Named to This Year’s Jewelers of America 20 Under 40 List 

DALLAS (May 6, 2025) – Fallon Bock, Bachendorf’s designer and fourth-generation jeweler, has been named one of the recipients of Jewelers of America’s prestigious 20 Under 40 list. This national honor recognizes emerging leaders who are making a significant impact on the fine jewelry industry through leadership, innovation, and a commitment to excellence. 

The 20 Under 40 honorees were carefully selected by a panel of industry experts based on their professional success, leadership abilities, innovative approach, and dedication to the jewelry community. All honorees also demonstrated alignment with Jewelers of America’s Code of Professional Practices and uphold the highest standards of professional ethics. 

“The 20 Under 40 program honors the next wave of leaders who are transforming the jewelry industry with their passion and forward-thinking approach. Fallon Bock stands out as a shining example of the talent and vision that will guide our industry into a new era,” says David Bonaparte, President & CEO of Jewelers of America. 

Fallon Bock carries on her family legacy as great great-granddaughter of Bachendorf’s founder Abram Bock with her own line, Fallon B. By Bachendorf’s. The collection, designed and handcrafted entirely in-house in Dallas, showcases bold, empowering gemstones crafted by women. Each piece is made to order in exquisite 18K white or yellow gold, or 20K rose gold, with customizable gemstone and metal options. 

“It’s an immense honor to be recognized by Jewelers of America as part of the 20 Under 40,” said Fallon Bock. “As a fourth-generation jeweler, carrying forward my family’s legacy while carving out my own path has been an incredible and rewarding journey.” 

Jewelers of America will honor this year’s recipients in June in Las Vegas at the Venetian Hotel. For more information about Jewelers of America’s 20 Under 40 List, visit 

https://www.jewelers.org/news/ja-in-the-news/introducing-jewelers-of-america-s-20-under-40-cl ass-of-2025